However, Hitch saw the gig not as a way of picking up change, but as an opportunity to shape and promote his public image and, power being the real currency in the film industry, get him the clout to have experimental masterpieces like Vertigo and Psycho greenlit. In the early days of the medium, more than one semi-faded Hollywood name (Dick Powell, Ronald Reagan) turned things around by doing on-camera introductions for anthology shows.
ALFRED HITCHCOCK PRESENTS TV
Selznick was famous - his name was all over the credits in bigger type than anyone else’s - and Hitch was known only to insiders who spotted his playful cameo appearances.Īll that changed when the Leytonstone-born director went on TV in 1955. Selznick grab the statuette (the Academy never would honour him as Best Director). Rebecca, Hitchcock’s first American movie, had won the Best Picture Oscar, though he had to sit in the auditorium and watch producer David O. Hitchcock deliberately became a walking caricature of himself, without abandoning the artistry and genius that made him famous in the first place.
No-one will ever commission a TV show called Brett Ratner Presents. Even Steven Spielberg hasn’t got an official theme tune (Hitch’s is Gounod’s Funeral March Of A Marionette) or a signature silhouette. Fifty years on Alfred Hitchcock remains the most famous, most recognisable film director in the world.
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